Feeling helpless about the ticketing chaos? You’re not alone, but here’s the thing: There are tangible steps we can take. No, we can’t snap our fingers and make scalpers disappear, but we can push for real change. Take a look at the steps you can take below.

For more on the secondary market and action being taken, take a look at our latest webinar where panelists, including NIVA members and more, discuss possible solutions:

Action Item 1: Get Loud About Legislation
First, let’s talk about the Fans First Act, a piece of federal legislation designed to rein in the worst offenders. If you think your voice doesn’t matter, think again. Thousands of fans have already bombarded lawmakers with emails supporting pro-consumer laws, and it’s working. So, join the chorus. Reach out to your local representatives and demand action. It’s easier than you think, and it makes a difference.

Action Item 2: Support Venues That Do It Right
Many independent venues are already taking steps to fight scalpers. Some have introduced fan verification methods and delayed ticket delivery to make bots less effective. By supporting these venues—and spreading the word—you can help strengthen the independent music scene. Remember, your ticket purchase is a vote for the kind of music industry you want to see.

Action Item 3: Push for Transparency
Let’s face it: Ticket fees are a nightmare, and it’s often unclear who’s profiting from what. As Randy Nichols of NITO (National Independent Talent Organization) shared, “Transparency is key. Fans deserve to know exactly what they’re paying for, and venues can work hand-in-hand with artists to make that happen. By being upfront and fair with ticket pricing, we can rebuild trust and create a better experience for everyone in the live music ecosystem.”

Pushing for transparency in ticket pricing isn’t just a nice idea; it’s essential. The more we understand, the better we can fight back. Advocate for all-in pricing and itemized fees, so we know where our money is going.

Action Item 4: Stay Informed and Educate Others
Knowledge is power, and spreading it is even more powerful. Share what you know about predatory practices and educate your fellow music lovers. If you see a friend about to buy from a shady resale site, steer them in the right direction. The more aware we are, the less vulnerable we become.

Hope Isn’t Lost
It’s easy to feel disillusioned, but there’s a growing movement to reclaim the joy of live music for fans, artists, and venues. With your help, we can push for a ticketing ecosystem that’s fair, transparent, and designed to support the art we all love. So, let’s fight back—and let’s do it together.